Our Story

Born Amid Global Change 

Our agency was founded in 2020 during a time of unprecedented global change. As the world was adjusting to the impact of the pandemic, it became clear that businesses, both large and small, needed a stronger and more effective online presence. Sensing this shift, we recognized a unique opportunity to help businesses navigate the challenges of digital transformation. From our base in Dubai, we started by offering tailored digital marketing services to startups and SMEs, helping them carve out their space in the rapidly changing digital landscape.

Creative, Solutions for Global Businesses

provide creative, personalized solutions to businesses of all sizes, leveraging a flexible, remote team to serve clients across the world!

From Startups to Enterprises

We started by serving local startups and SMEs but quickly expanded our services. Today, we work with government organizations on confidential projects and support large enterprises across various sectors. Our ability to scale has allowed us to serve clients in the UAE, Saudi Arabia, Jordan, and South Africa.

A Global Reach with a Personal Touch

Our small, close-knit team is key to building personal relationships with clients. This dynamic allows us to serve four countries while maintaining the personalized touch of a boutique agency. By working remotely, we offer flexibility and deliver top-quality results without geographical limitations.

A Young and Creative Force

Our young, creative team thrives on innovation and collaboration. Flexibility and creativity define our approach, helping businesses connect in the digital world. From strategy development to campaign execution, we approach every project with passion and dedication.

Meet Our Founder

At the heart of our agency is Marwa Al Krad, a distinguished marketing professional who combines her technical expertise with a passion for creativity and lifelong learning. Marwa is currently pursuing a Master’s Degree in Marketing at the prestigious King’s College London. Her academic journey began with a degree in Communication Engineering from the top-ranked Khalifa University, a background that continues to inform her strategic thinking and problem-solving abilities.

Bold Transition to Marketing

In 2017, Marwa shifted into marketing, earning a Digital Marketing diploma, followed by an Advanced Digital Marketing Expert certificate in 2021. During the pandemic, she founded our agency in Dubai, recognizing the growing need for businesses to enhance their online presence and combining her talents in marketing and design to help them succeed.

Leadership and Expertise

With over 8 years of experience in Sales and Business Development, Marwa has built strong relationships with startup founders, marketing managers, and CXOs. Her leadership blends technical expertise, marketing insight, and a deep understanding of diverse industries, driving success through collaboration and innovation.